持续的初婚年龄延迟以及婚育率的下降已成为全球普遍问题，我国也面临着同样的困境。婚育率下降影响因素及其机制也是社会科学界持续关注的热点。婚姻意愿是婚育选择的起始阶段，当前95后至00后步入适婚年龄，同时作为数字原住民的Z世代（生于1995年-2009年）生活沉浸在数字媒介中，本文将从传播学视角探讨Z世代青年互联网使用对婚姻意愿的影响及其机制。本文以性别革命理论为基础，本文使用半结构式访谈和问卷调查相结合的混合研究方法，以Z世代未婚女性为访谈及抽样调查对象，探究互联网婚姻信息接触对婚姻意愿的影响，以及社会信任与性别角色态度起到的中介作用。在半结构式访谈中选择了15名Z世代未婚成年女性，在问卷调查法中采用普遍婚姻态度量表（GAMS）、性别角色态度量表（GRAS）、社会信任量表（ESS）调查了300名Z 世代未婚成年女性的互联网状况对其婚姻意愿的影响以及中介机制。本文通过访谈与问卷调查发现Z世代成年未婚女性的婚姻意愿普遍较低，处于推迟婚姻选择阶段；在问卷调查中发现社会信任而非性别角色态度在互联网婚姻内容接触与婚姻态度中起到中介作用。此外，访谈发现Z世代成年未婚女性对于互联网婚姻信息呈现了双面的看法，也发掘出互联网婚姻信息接触对其婚姻态度得塑造。本文还根据政策科普、福利补贴和媒体宣传三个角度提出了相关建议：一是对于婚姻法新规进行详细科普与议程前置，二是针对生育和就业为女性提供更有说服力的保障与经济支持，三是关注相关婚姻的互联网内容议程问题，引导客观理性健康的婚姻内容呈现。本文的研究旨在丰富有关婚姻意愿的研究，为后续研究Z世代以及年轻一代婚姻意愿的研究提供一定基础，以期通过媒介影响Z世代婚姻态度，进而对于增加婚育率提供一定的指导。

Concerning the decrease of marriage rate and age-at-first-marriage rate have become a worldwide problem, let along our country. Reasons and effect factors behind the decrease are not only a focus point in the academic fields but also in our society. In order to understand the decrease of marriage and fertility rate, we must solve the chronological problem, marital attitude. Since the Generation Z(born in 1995 to 2009), who grew in an internet mediated environment that shares a background differed from other generations, are adequate for marriage, this study designs to investigate their marriage attitude and the effect of internet usage in a Communication perspective. This paper based on the theory of gender revolution, adopts semi-structures interview and a questionnaire survey method to survey how internet marital information exposure plays as an impact factor in the marital attitude of the unmarried Generation Z female. For the qualitative interview, the study interviewed 15 unmarried Generation Z female. For the quantitative survey, the study adopts the GAMS, GRAS, ESS scale to measure how participants’ internet marital information exposure impact their marital attitudes, as well as the intermediary variables——gender role attitudes and social trust. For the results, this study finds that the marital attitudes of unmarried Generation Z female are low, majority of the sample shares delaying the marriage plan; proves internet marital information exposure and social trust are significant as impact factors through the quantitative research method; and the qualitative research also helps this study to answer the internet-usage-impacted marital attitudes more specifically and individually. This study provides relative advices on the basis of policy publication, benefits construction, and media strategy: first, help the public understand new policies of marriage law to avoid misunderstandings; second, target female and provide more convincing monetary support with their birth choice and work choice; third, advocate the presentation of marriage information as in a rational and healthy manner. This study was meant to add up to the study of marital attitudes, to provide some research foundation and basis for subsequent research on the study of Generation Z and their marital attitudes, in the hope that it will be beneficial to the research about marital attitudes future wise.