随着体验经济时代下数字媒体技术的飞速迭代,大众对沉浸式体验项目的热情推动着当代沉浸式场景设计不断创新。沉浸式场景设计以空间设计思维为底色,以环境设计手段为具体操作手法,旨在为体验者带来身心合一、情景交融的全感官联觉体验,以满足其情感化、记忆化的私密性价值诉求。互动性是沉浸式场景设计区别于传统空间设计的显著差异,本文选取沉浸式场景为研究对象,从环境设计视角出发,在设计学、行为学、心理学等学科领域内进行跨学科交叉研究,探讨沉浸式场景设计的互动性特征。论文共分为五个部分。第一章主要从体验经济、沉浸式体验、心流理论三方面入手,对本文所讨论的“沉浸式场景”“场景设计”“互动性”“互动设计”等相关定义进行概念界定。第二章涉及沉浸式场景设计的研究现状,主要分为两方面:其一是对现有文献及理论研究的梳理,其二是对代表性场景设计案例的分析,通过对既有文献与设计实践的整理,厘清本文研究思路。第三章从沉浸式场景设计的互动类型出发,阐述了观众由旁观者到体验者这一互动理念的转变与革新,通过互动理念的变革,结合代表性场景设计案例对沉浸式场景设计中多维互动的参与方展开分析。第四章重点论述沉浸式场景设计如何体现互动性特征,主要分为四方面:在情境体验下的空间组织方面,利用空间叙事和动线设计的合理布局,赋予体验者探索场景设计整体空间架构的自由度;在多感官联动的具身体验方面,通过多感官交互设计对体验者的五感形成刺激与触动,鼓励其以身体感知场景设计的沉浸感与包裹感;在虚实相生的场景变换方面,合理运用数字媒体技术在塑造概念性抽象主题的优势,突破单纯物理空间在想象力上的局限性。从上述四方面总结出互动设计在沉浸式场景设计中的具体应用表现,归纳出沉浸式场景的互动性设计手法。第五章基于毕业设计的具体创作,以《歌剧魅影》音乐剧体验空间场景设计为例,进一步对如何实现沉浸式场景设计的互动性进行探讨。通过对设计实践中具体互动性设计手法的阐释,来验证研究所得出的互动性设计策略具有操作性与可实施性。最后围绕沉浸式场景设计的互动性特征,归纳出当代互动性设计的具体手法,整理出加强沉浸式场景设计的互动体验感的设计策略。
With the rapid iteration of digital media technology in the era of experience economy, the public‘s enthusiasm for immersive experience projects drives the continuous innovation of contemporary immersive scene design. With spatial design thinking as the base and environmental design means as the specific operation, immersive scene design aims to bring a full-sensory joint sensory experience of mind, body and soul, and the integration of scenarios for the experiencers to meet their emotional and memorized private value demands. Interactivity is the significant difference between immersive scene design and traditional space design. This paper selects immersive scene as the research object, and conducts interdisciplinary cross-study in the fields of design, behavior and psychology from the perspective of environmental design to explore the interactive characteristics of immersive scene design.The paper is divided into five parts. The first chapter focuses on three aspects of experience economy, immersive experience and mind flow theory, and defines the definitions of "immersive scene", "scene design", "interactivity" and other related concepts discussed in this paper. "interactive design" and other related definitions are defined. Chapter 2 deals with the current research status of immersive scene design, which is divided into two aspects: one is to sort out the existing literature and theoretical research, and the other is to analyze the representative scene design cases, so as to clarify the research ideas of this paper by organizing the existing literature and design practices. Chapter 3 starts from the types of interaction in immersive scene design, explains the transformation and innovation of the interaction concept from spectator to experiencer, and analyzes the multi-participation in immersive scene design through the change of interaction concept and the representative scene design cases, so as to sort out and subdivide the participants of multi-dimensional interaction in immersive scene. Chapter 4 focuses on how the immersive scene design embodies interactive features, which is divided into four aspects: in the spatial organization of contextual experience, the rational layout of spatial narrative and kinetic design is used to give the freedom to explore the overall spatial architecture of the scene design; in the embodied experience of multi-sensory linkage, the five senses are stimulated and touched through multi-sensory interaction design to encourage the experience to use their bodies to experience the immersion of the scene design. In the aspect of multi-sensory linked embodied experience, the multi-sensory interactive design stimulates and touches the five senses of the experiencer, encouraging him/her to perceive the immersion and wrapping of the scene design with the body. From the above four aspects, the specific application of interactive design in immersive scene design is summarized, and the interactive design techniques of immersive scene are summarized.Chapter 5, based on the specific creation of the graduation design, takes the Phantom of the Opera musical experience space scene design as an example to further explore how to realize the interactivity of immersive scene design. Through the interpretation of specific interactive design techniques in design practice, the interactive design strategies derived from the study are verified to be operative and implementable. Finally, the interactive features of the immersive scene design are summarized into specific techniques of contemporary interactive design, and design strategies are made on how to enhance the interactive experience of the immersive scene design.