本文运用框架理论和内容分析,基于政治领袖理论,对主要有关国家媒体有关朝鲜国家元首金正恩的报道进行研究,主要分析朝鲜本国媒体与国际媒体对金正恩的报道中,对他建构的形象分别是怎样的,有着怎样的变化过程,不同媒体之间有何异同。整体描绘出朝鲜民主主义人民共和国领导人金正恩在国内与国际舆论中被框架建构出的“不同角色”和“不同面貌”。 研究得出,金正恩主导性的形象定义框架是“领导人”,最频繁出现的报道框架是“年轻”,目前的总体形象是一位“年轻的领导人”。他的形象和报道框架在中国、美国和韩国媒体中存在显著差异,在同一国家的保守和自由两派媒体中也存在使用差别,总体上随着时间和事件发展产生较大变化,总体呈现出从“继承者”,“独裁者”到“领导人”的转变。
This research focuses on the framing of Kim Jong-Un in mainly six newspapers of four different countries. Wall Street Journal and New York Times (USA), The people’s Daily (PRC), The Rodong Sinmun (DPRK) and The Chosun Ilbo and Kyunghang Sinmun (ROK) are taken into analysis for their reports on the leader of Democratic People’s Republic of Korea. This research aims to tell what are the different “faces” that Kim has been framed and what are the differences and similarities between different media. Using content analysis method, based on the framing framework, theories including political leadership are accordingly applied to explore the way that the image of Kim Jong-Un as a nation leader is constructed by self and the others. According to the study, the dominant image definition of Kim Jong-Un is "leader", the most frequently reported frame is "young", and the overall image is "young leader". There are significant differences in his image and reporting framework among Chinese, American and South Korean media, as well as in the use of conservative and liberal media in the same country. The general trend of Kim Jong-Un’s international image transferring is from "successor" "dictator" to "leader".