在当今时代，文化遗产保护的重要性已经取得了全球性认同，但由于人们对遗产价值的认知会随着不同的时代背景与文化心理而转变，这导致遗产保护中出现了从单纯保护到重视传承共享、从专业领域内的技术性保护到社会整体系统内的公众性保护的巨大变化。在这种情况下，是否能够正确、深刻地理解遗产价值，决定了文化遗产能否得到更为普遍的价值认同和社会参与，因此对于文化遗产的价值阐释和传播已然成为遗产保护和利用的关键因素，这也是国际保护文献与保护组织对于遗产阐释、展示等传播因素越来越重视的原因所在。但当前对这一问题的研究还非常薄弱，迫切需要进行理论的探讨服务于保护实践。基于这样的问题视角，本文借鉴了公众考古学、传播学等相关的学科理论，并结合国际保护文献的论述与国际保护组织的实践，从传播理念的角度来考察文化遗产的价值传递、阐释和交流等问题。通过对传播中“编码”和“译码”两个环节的考察，指出文化遗产保护是“价值编码”和“价值译码”的动态过程，“价值译码”就是对遗产价值的阐释和传递，它能够促进公众与遗产地的交流对话；而“价值编码”则是“价值建构”的过程，它是通过话语转换而达成的。文化遗产保护在社会领域内的信息传播活动，就体现在“价值建构”和“价值阐释与传递”这两个相互关联的过程中，价值建构是通过建构遗产关键知识而生产出文化遗产的意义，价值阐释和传递则是通过对遗产关键知识的解析而传递遗产意义，它们充分显示了文化遗产保护所具有的社会性与交流性。不过由于价值建构是一个比较隐性的过程，以至于人们往往只注重价值阐释和传递的过程，而忽视了价值建构的部分。其实这两个环节是不可分割的，它们整合于文化遗产的传播理念之下，共同促进每一个世代的人们认识与破译文化遗产的价值与意义，实现与文化遗产的对话和交流。在对价值建构与价值传递这两个信息传播环节分别进行考察之后，本文最后落脚于我国的文化遗产保护与价值传递的相关问题上，因为在目前，价值传递中的普及性阐释对于我国的保护实践最为关键。在对目前普及性阐释的现状与问题进行分析后，本文提出了在阐释中要从“理解公众”达到“公众理解”的可能途径。

The importance of the culture heritage conservation has been conceded in world now. Whereas the cognition to the value of heritage will be transited according to the variation of different historical background and culture psychology, which causes the great progress from simple protection to inherit and sharing, from the technical protection in the professional to public protection in the social totally system. Under this condition, whether the culture heritage can get more widely value identification and social participation is determined by whether the value of heritage can be correctly and deeply understood. Therefore the culture heritage value interpretation and communication have become the key factor in the heritage conservation and utilization. It is also an explanation why that the international heritage conservation documents and organizations pay more and more attention on such communication factors as heritage interpretation, exhibition and etc. Unfortunately, the research on this subject is still very poor which needs urgently theoretical research for the heritage conservation practice. Base on above viewpoint, this dissertation is mainly research those subjects as the culture heritage’s value delivery, interpretation and communication with communication principle, accordingly those professional field knowledge such as public archaeology, communication and etc are adopted for reference, and also those interpretation in international conservation documents and practice of international conservation organization are combined in this dissertation. According to the research of two links as “encode” and “decode”, it is pointed that the culture heritage is the “value encode” and “value decode” dynamically comprehend process. “Value decode” is a process of heritage vale interpretation and transfer which can well improve the communication between public and heritage site. On the other side, “value encode” is a process of “value construction” which is achieved by utterance transition. The culture heritage conservation is definitely reflected in two interactive processes as “value construction” and “value interpretation and delivery” when it is mentioned in the information delivery activities in social field. Value construction is to produce the culture heritage significance by construct the key heritage knowledge. Value interpretation and delivery is to deliver heritage significance by analysis those heritage key knowledge which fully indicates the sociality and communication typically possessed by culture heritage conservation. Value interpretation and delivery is paid enough attention, although value construction is frequently ignored because that value construction is a implicit process. As the fact that these two processes can not be separated because both of them are combined under the culture heritage communication principle, and improve the cognition of people and decipher the value and significance of culture heritage together, eventually realize the communication with culture heritage.After the research of those two processes as value construct and value delivery, this dissertation focused on the culture heritage conservation and value delivery related problems in China because that the popularity interpretation in the value delivery is most important now. Those potential resolutions for the interpretation from “understand public” to “understand by public” are also proposed in this dissertation after concretely analysis of the available situation and subjects in the popularity interpretation.